Posted Date: 10/26/2011
Greetings etc. N.O.W. October 2011
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October 11, 2011
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 Creativity Calling
There has been a great deal reported lately about the waning interest and profitability of such things as print publications and mailed greetings. The ever-increasing dependence on online resources has created a new culture that seems to veer away from paper. The more I read about the advent of a completely digital age the more I see an opportunity for stationery designers to embrace the challenge of attracting a new generation of buyers. For children raised on e-cards and e-mail, stationery will surely be a luxury that they just might come to treasure more than those pervasive Facebook posts. I'm particularly encouraged to see so many designers embracing such classic artistic mediums as water colors and hand-drawing. I believe that there can be no greater proponents of paper than the very people who so painstakingly provide beautiful offerings for current and future stationery lovers.
Dorothy Creamer
Editor-in-Chief
Greetings etc.
dcreamer@edgellmail.com
ART BEFORE (& DURING) FUNCTION
 Age-old artistic practices get reinvented on modern stationery and paper products. Perhaps it’s the allure of having something custom-made that drives the surge in popularity of hand-drawn or painted styles. In a digital age where so much art can be reproduced through computer programs, it’s a refreshing trend to see that hand-made illustrations still are a strong niche for sales in stationery.
GIFT WRAP COMPANY ENHANCES WEBSITE
New features are added to The Gift Wrap Company's redesigned website.
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JANUARY TAPPED AS GCA PREZ
Susan January of Leanin' Tree has been named the president of the Greeting Card Association.
>Read Full Story
PROVIDENCE EQUITY PARTNERS COMPLETES ACQUISITION OF GLM
George Little Management has announced the completion of its acquisition by Providence Equity Partners.
>Read Full Story
GCA OPPOSES ELIMINATION OF SATURDAY MAIL DELIVERY
The Greeting Card Association seeks support for continuation of Saturday mail delivery.
>Read Full Story
GFL TO HONOR HAMMONS, KACIC AND BRANDWISE
Industry leaders, Jenny Hammons, George Kacic, and Brandwise will receive industry awards the January 2012 Party for Life.
>Read Full Story |
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SURTEX SETS DATES FOR 2012
SURTEX dates for 2012 are set for May 20-22.
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FOURTH QUARTER BUYING OPPORTUNITIES ABOUND IN ATLANTA
AmericasMart offers important fourth quarter buying opportunities in Atlanta.
>Read Full Story
 HORTENSE B. HEWITT GOES TROPICAL
Pop-up favor boxes from Hortense B. Hewitt are fun in the sun.
>Read Full Story
FILL-IN FERVOR AT GREENWICH LETTERPRESS
Greenwich Letterpress boasts an elegant and sophisticated array of fill-in invites.
>Read Full Story
J. AMES GREETINGS INTROS FRESH DESIGNS
J. Ames Greetings is rolling out ten new designs for the fall.
>Read Full Story
 IGLOO LETTERPRESS BOOKS IT!
Vintage images make great letterpress artwork.
>Read Full Story |
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About the Greetings N.O.W. Newsletter
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Contact:
Dorothy Creamer, Editor-in-Chief, 973-607-1364, dcreamer@edgellmail.com
Copyright 2011 Edgell Communications, All rights reserved.
4 Middlebury Blvd.
Randolph, NJ 07869 |
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